Heidi Range dyes hair red
13 June 2011
Sugababes singer Heidi Range has dyed her blonde hair bright red to coincide with the launch of new wine Gallo Summer Red.Heidi Range has dyed her hair bright red.
The sexy Sugababes singer is famed for her blonde tresses but decided to undergo a radical image change to coincide with the launch of Gallo Summer Red, the first time a big brand has created a red wine designed to be served chilled.
Heidi - who is following in the footsteps of Rihanna, Katy Perry and Blake Lively by dying her hair red - is the face of the new drink and said of her new role: "I am really thrilled to be working with Gallo this summer to launch this exciting new style of red wine. I'm looking forward to enjoying Gallo Summer Red with my friends, it's fruity and refreshing and will certainly be a staple in my fridge.
Heidi has previously spoken about her tresses, saying she tries her hardest to get it looking big and sexy.
She said: "My hair is naturally fine and poker straight, so I'm always trying to create big, curly waves."
Gallo Summer Red will be launched in June 2011.